(2022-12-07) Denning A Manifesto For Management In The Digital Age

Steve Denning: A Manifesto For Management In The Digital Age. The Most Serious Failures In Agile Came From Outside Software Development

There is no need to tether general management to the peculiarities of software development. Nevertheless, we can go on drawing on all the rich lessons of the last twenty years of Agile principles and processes, where relevant.

the principles of a manifesto for general management in the digital age might look like these:

Instead of giving primacy to the maximizing shareholder value, the goal of the firm is to create value for customers, along with a business model that generates profits as a result.

Instead of bureaucracy where individuals report to bosses, the firm mostly deploys self-organizing team-based arrangements

Processes Of A Manifesto For Management To support these principles, the firm may need to embrace processes that are the opposite of industrial-era management.

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